Paws & Whiskers Supply Co.
Pet supplies
Links Earned FromSites Shoppers Read
Editorial links to your key collections and guides, earned through real outreach to relevant sites.
4.9/5 · from 48 store owners and growth teams
Shopify · WooCommerce · BigCommerce · Magento · Headless
Pitches in progress
3 of 6
Follow upLinks live
2 of 6
EarnedOutreach trackerExample
- The Weekend OutdoorsGear roundupLink live
- Home Edit JournalDesign blogReplied
- Trail NotesHobby siteLink live
- Style LedgerFashion editorPitched
- Care and CraftProduct reviewsPitched
- The Daily ShopperNews siteDeclined
Earned, never bought
Case studies
Real stores, real organic growth
See how e-commerce brands turned search visibility into measurable revenue.
Test Brand APet supplies
- Organic Traffic
- +96%
- Organic Revenue
- +142%
- Duration
- 6 Months
Test Brand BOutdoor
- Organic Traffic
- +118%
- Organic Revenue
- +96%
- Duration
- 8 Months
Test Brand CBeauty
- Organic Traffic
- +150%
- Organic Revenue
- +210%
- Duration
- 9 Months
Test Brand DElectronics
- Organic Traffic
- +61%
- Organic Revenue
- +74%
- Duration
- 5 Months
Honest fit check
Who needs ecommerce link building?
Links help when the pages are already worth linking to. Here's who benefits, and who should look elsewhere first.
A great fit
Who it’s for
Good fit: Stores with good pages and few links
Your collections and guides are solid, but competitors have far more sites pointing to theirs.
Good fit: Brands with something worth covering
A product, data, story or expertise that journalists and bloggers might actually write about.
Good fit: Stores in competitive categories
Rankings stall behind sites with stronger link profiles.
Good fit: Teams without outreach capacity
You can't spend hours a week on prospecting, pitching and follow-up.
Good fit: Owners wary of risky link tactics
You want links earned through outreach, not bought from networks.
Good fit: Stores ready to invest for months
You understand that links build gradually.
Probably not a fit
Who it’s not for
Not a fit: Stores that haven't launched
With no pages to point links to, build the store first.
Not a fit: Anyone expecting guaranteed links
Outreach depends on other people saying yes. We can't promise a number or timing.
Not a fit: Anyone wanting paid link packages
We don't buy links or use private networks.
Not a fit: Sites with technical or content problems
Links help most when pages are indexable and worth linking to. Fix those first.
Not a fit: Anyone after links at the lowest price
Relevant editorial placements take research and effort that cheap packages skip.
Not a fit: Businesses that don't sell online
Our work is built around products, categories and carts.
Not sure which side you're on? We'll tell you honestly.
Check if we're a fitBuilt for AI search
Authority engines and AI both notice
Editorial mentions on trusted sites help search engines trust your pages and give AI tools more places that describe your brand. We earn them with real outreach, not link schemes.
- Google
- ChatGPT
- Claude
- Gemini
- Perplexity
- Copilot
- Grok
- AI browsers
- Browser agents
- Shopping agents
- BoostCartLink Building
Platforms we cover
Link building that respects your platform
Clean URLs, redirects and canonicals decide whether earned links count. We check them on Shopify, WooCommerce and headless builds first.
Shopify
Links pointed at collections and guides, with redirects and canonical URLs checked so link value isn't lost.
Explore ShopifyWooCommerce
Link targets chosen from category and product URLs, with permalink changes handled safely.
Explore WooCommerceBigCommerce
Link targets on clean category URLs, with redirects mapped before any outreach starts.
Explore BigCommerceMagento
Priority categories picked from large catalogues, so link effort goes where it can matter.
Explore MagentoHeadless and custom
Stable URLs and correct status codes on link targets, so earned links count.
Explore Headless and custom
Why BoostCart
Why stores choose us for link building
Four things you can expect from every link building engagement.
Editorial links
Links earned, not bought
We pitch real publishers and bloggers with something worth covering. Links come from people choosing to link.
Includes:
- No paid link packages
- No private blog networks
- Relevant sites your customers read
- Each placement reviewed by a person
Right pages
Links aimed at pages that matter
Authority is pointed at collections, products and guides where it can help rankings and sales.
Includes:
- Priority pages chosen with you
- Link gap review against competitors
- Redirect and canonical checks
- Anchor text kept natural
Organic revenue
Category pages
Product pages
Guides & content
Transparent
Reports that show every placement
You see which sites were approached, which responded and where links landed.
Includes:
- Outreach status you can review
- Live links with their URLs
- Notes on sites that declined
- Approvals before anything is sent
Month to month
Month 1
Month 2
Month 3
Month 4
Month 5
Month 6
Stay because it works. Pause or stop any month.
Clear scope
Effort and outcomes kept separate
We agree outreach effort up front and never promise a number of links, because the outcome isn't ours alone.
Includes:
- Scope agreed up front
- Outreach volume defined in writing
- Content assets scoped separately
- No guaranteed link counts
What the work covers
Everything behind a link worth earning
Six workstreams, one clear outreach plan.
Link profile review
Your current links sorted by relevance and risk.
- Gear review siteRelevant
- General directoryLow value
- Unknown networkRisky
Illustrative
How we work
From link review to live placements
Four steps from research to a report on every link. Content assets and ongoing outreach are scoped separately.
Step 1 of 4
Research
We review your links and competitors'.
We review your link profile, compare it with the sites you compete against, and find which pages need links and which sites might link.
- Review your current links for risk
- Compare against competing stores
- Pick the pages that most need links
- Spot sites that link to competitors
Step 2 of 4
Angles
A reason for someone to link.
We find the story, data, product or expertise that a publisher would want to cover, and build the assets that support it.
- Find what is newsworthy about your brand
- Check angles against what sites cover
- Plan supporting data or guides
- Agree angles with you before outreach
Step 3 of 4
Outreach
Personal pitches to relevant sites.
We build lists of relevant sites, send personal pitches, follow up and track every response, with your approval on messaging.
- Build lists of relevant sites
- Write pitches for each contact
- Follow up without spamming
- Track replies and placements
Step 4 of 4
Report
You see what landed and what's next.
We report on outreach and the links earned, check they are live and pointing where intended, and plan the next round.
- List every link earned
- Check links are live and indexable
- Review effect on target pages
- Plan the next round of outreach
How we compare
Why editorial links over bought links
Link packages are cheap and risky. Relevant editorial placements take more work and hold up over time.
Link packages and directories
Volume without relevance
- Not included: Bought links or private networks
- Not included: Sites chosen for price
- Not included: Little relevance to your store
- Not included: Risk of a manual penalty
- Not included: No say over messaging
- Not included: A report listing links only
BoostCart
Editorial link building and digital PR
- Included: Earned through real outreach
- Included: Sites your customers read
- Included: Chosen for relevance to your products
- Included: Natural anchors and varied sources
- Included: You approve the message
- Included: Placements tied to target pages
Based on typical link building offers. Every business is different, and the review shows what fits yours.
What clients say
Trusted by store owners and growth teams
Hear how e-commerce brands describe working with BoostCart, from the first audit to monthly results.
Sample testimonial — TODO-REAL.
Replace with a real, approved client quote about working with BoostCart.
Keep it short and specific.
Sample PersonFounder Sample testimonial — TODO-REAL.
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Include results only if the client has signed them off.
Sample PersonHead of E-commerce Sample testimonial — TODO-REAL.
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Mention what changed for the business.
Sample PersonMarketing Manager Sample testimonial — TODO-REAL.
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Sample PersonCo-founder Sample testimonial — TODO-REAL.
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Sample PersonDirector of Growth Sample testimonial — TODO-REAL.
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One or two sentences works best.
Sample PersonOwner Sample testimonial — TODO-REAL.
Replace with a real, approved client quote about category and product pages.
Sample PersonE-commerce Lead Sample testimonial — TODO-REAL.
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Keep it specific.
Sample PersonCEO Sample testimonial — TODO-REAL.
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Sample PersonBrand Manager Sample testimonial — TODO-REAL.
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Sample PersonFounder
4.9out of 5 · 48 client reviews
Get a free audit
Let’s find link opportunities for your store
Tell us a little about your store and we’ll review your link profile and likely opportunities.
- 120
- STORES GROWN
- $18M
- ORGANIC REVENUE INFLUENCED
- 2,400
- KEYWORDS IN TOP 10
Link building FAQ
Ecommerce link building questions
Straight answers, including what we won't promise.
Ask us something elseA review of your link profile, competitor link gaps, angles and assets worth linking to, outreach to relevant sites, and reporting on every placement. The scope depends on your store, your category and your goals.
No. We don't buy links or use private blog networks. We pitch relevant sites and earn editorial placements, which takes longer but is safer and holds up better over time.
We don't promise a number. Outreach depends on other people choosing to link, so we agree the effort we'll put in and report honestly on what it earns.
We choose priority collections, products and guides with you, based on revenue potential and ranking opportunity. Links to pages that can't rank or convert are rarely worth the effort.
We look at sites that cover your category, link to competing stores or publish roundups and guides in your space. Each target is checked for relevance and quality.
Digital PR means creating something newsworthy, such as data, a study or a useful tool, and pitching it to journalists and publishers. Coverage often includes links back to your site.
Yes. You see the angles and pitch messaging before outreach starts, and we agree what we'll say on your behalf.
Links build gradually and the effect on rankings is not immediate. We set expectations for your store and category when we scope the work.
Poor-quality or paid links can. That is why we focus on relevant editorial links and review your existing profile for risky ones. We can't guarantee any outcome.
Yes. We also work with BigCommerce, Magento, headless storefronts and custom platforms. We check that link targets have clean URLs and correct redirects first.
Start with your link profile
Earn links worth having
Tell us your store and your key collections. We’ll review your link profile and the kinds of sites that could realistically link to you.